Signature

Color Analysis

Colorful doodle of fabric swatches used for color analysis in the twin cities arranged in a circle on a black background with white star-like sparkles.

Know your colors, and transform your life with an expert color analysis.

Make an appointment
Clothes hanging on a rack, including sweaters, jackets, and shirts in various colors and fabrics.
A person with dark hair pulling their hair and covering their face with their hands, wearing a dark shirt against a plain background.

Don’t let your closet run the show.

Your wardrobe should work for you. Not against you.

Sound familiar?

  • Unworn clothes piling up in your closet.

  • Colors and patterns that feel like they should work for you, but somehow don’t.

  • Standing in front of a mirror every time you shop or try to reorganize…feeling utterly overwhelmed.

You’re not alone.

Your custom color palette is like a personal cheat code helping you unlock the colors that make you glow, rather than fading into the background. They are the key to unlocking a closet that sparks joy, not self-doubt.

Book your Twin Cities session now, and turn your closet into a place of confidence, clarity, and color courage.

Get started today!

This Is Your Color: Here to Help You Transform

Meet Elizabeth, Your Personal Color Guide

A young girl with blonde hair, wearing large white sunglasses with a Minnie Mouse decoration, a light blue dress with puffed sleeves and a bow on the back, white socks, and sneakers, standing indoors in front of a leafy plant and a checkered wall.
Elizabeth Reese-Lenz, founder of This Is Your Color Color Analysis is pictured: a woman with long wavy brown hair, wearing glasses, a blue sweater, and jeans, sitting on a white bed with a wooden headboard, smiling at the camera.

I’ve always loved getting dressed up. Even as a kiddo. For years, as an avid thrifter, I never lacked a closet full of options. And yet, despite having so many clothes, it always felt like I had nothing to wear. I’d waste time trying on this jacket with those pants, feeling frustrated when nothing came together. Then, I’d take everything off and start the cycle over again, stuck in a loop of doubt and indecision.

Then came a moment that changed everything. I’d just had my colors done, and my palette was full of bright, vibrant shades. They were colors that felt wildly out of my comfort zone. But as I tried on a chartreuse jacket, a friend turned to me and said, “This Is Your Color.” That moment of recognition sparked a confidence I had never felt before.

I know how it feels to be overwhelmed by options and unsure of what truly works. That’s why I created This Is Your Color, a personalized color analysis service based in the heart of Minneapolis - St. Paul (with popups around the country) that gives you the clarity and confidence to
transform your wardrobe. Imagine opening your closet and seeing only carefully curated pieces that all harmonize with you so that no matter what you choose--you look your best! With your unique color palette in hand, you’ll be able to step out the door each day feeling like your most authentic self.

Real Twin Cities Clients, Real Results:

  • A customer review with five orange stars, a thank you note, and a bio about Elizabeth, expert color consultant, with a small orange badge that reads 'this is your color. color analysis"
  • Customer review with five-star rating and testimonial about personalized color analysis, custom palette, and color fan in a beige background with orange accents.
  • Customer review with five-star rating for Elizabeth's expert color analysis service, describing the process of using over 2,000 colors to complement natural eye and skin tone, and recommending the service for eliminating guesswork.
A custom color analysis fan of fabric swatches in various colors and patterns arranged in a semicircle. Text on the image reads 'grant.' with a circle saying 'this is your color.' and a tagline 'color analysis as unique as you!'.
A custom color analysis fan with various fabric swatches in different colors arranged in a semi-circle, accompanied by a label that reads 'deborah.' and a small badge that says 'this is your color.' with the tagline 'color analysis as unique as you!'
A custom color analysis fan of fabric swatches in various colors, arranged in a fan shape, with the text "emma. this is your color. color analysis as unique as you!" overlaid on top.

Every Person Is Unique.

Your Colors Should Be Too.

Seasonal palettes (Winter, Spring, Summer, Fall) are one-size-fits-all. I build your custom color palette using 2,200 swatches, finding the exact and unique shades that enhance your own inherent color harmony.

a custom color analysis fan of fabric swatches arranged in a fan shape, showing a variety of bright and pastel colors, with the text "joy. this is your color. color analysis as unique as you!" overlaid on top.
A custom color analysis fan with multiple fabric samples in various colors, arranged in a semi-circle, with a label that says "adam" and a tag that says "this is your color. color analysis as unique as you!"

Look Good and Feel

Endlessly Confident

Simplify your style, Enjoy the process.

Book A Session

Book anywhere, anytime. It’s easy to get appointment reminders and calendar events for a hassle-free experience wherever life takes you.

A black background with a white and yellow ribbon banner that says, "Congrats! You're booked."
Three doodles of color analysis swatches in teal, yellow, and orange, arranged in a circle.

Meet Your Colors

Sit back and relax as Elizabeth
expertly sifts through 2,200+
color samples, and watch as your
personalized palette comes to life before your eyes.

A hand drawn hand mirror with a pink handle, displaying a yellow heart and radiating lines inside.

Dress Your Best

Walk away from your session with
everything needed to achieve
color confidence--plus, your
custom color fan delivered to your doorstep within two weeks!

Now Offering:

PayPal Pay in 4 - Buy Now, Pay Later

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Now Offering: PayPal Pay in 4 - Buy Now, Pay Later 〰️

Signature Color Analysis - $579

Your Colors, Simplified:

A person standing behind a table with custom color analysis fabric swatches in various colors arranged in rows.

Everything you need to feel confident, authentic, and effortlessly pulled-together.

Meet Your Colors – Handpicked from 2,200+ color swatches to harmonize with your unique features.

This Is Your Color Guidebook – A downloadable PDF packed with tips to help you use your colors effectively.

Your Custom Color Fan – A handheld fan made up of beautiful fabric swatches of your palette for shopping, editing, and styling with confidence, plus a leather carrying case.

No more guesswork. Say hello to a wardrobe that works for you.


Book your appointment!